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BBA – FIRST YEAR SYLLABUS - BUSINESS ECONOMICS

SAVITRIBAI PHULE PUNE UNIVERSITY  BBA – FIRST YEAR SYLLABUS - BUSINESS ECONOMICS (MICRO) Code – 104 Objective : 1. To expose students to basic micro economic concepts. 2. To apply economic analysis in the formulation of business policies. 3. To use economic reasoning to problems of business. Unit No.         Topics 1 INTRODUCTION 1.1 Meaning, Nature and Scope of Business Economics - Micro  and Macro 1.2 Basic Economic Problems 1.3 Market forces in solving economic problems 1.4 Circular Flow of Income and Expenditure 2 DEMAND ANALYSIS 2.1 Concept of Demand 2.2 Elasticity of Demand and their types. 2.3 Revenue Concepts - Total Revenue, Marginal Revenue, Average Revenue and    their relationship 3 SUPPLY ANALYSIS 2 3.1 Concept and Law of Supply 3.2 Factors Affecting Supply 4 COST ANALYSIS 4.1 Accounting Costs and Economic Costs 4.2 Shor...

BACHELOR OF BUSINESS ADMINISTRATION - BBA

BACHELOR OF BUSINESS ADMINISTRATION  - BBA  ·     The Bachelor of Business Administration (BBA) is a bachelor's degree in commerce and business administration. ·      The degree is designed to give a broad knowledge of the functional aspects of a company and their interconnection, while also allowing for specialization in a particular area. ·     B.B.A. programs expose students to a variety of "core subjects" and allow students to specialize in a specific academic area. ·    The degree also develops the student's practical, managerial and communication skills, and business decision-making capability. ·      Many programs incorporate training and practical experience, in the form of case projects, presentations, internships, industrial visits, and interaction with experts from the industry. ·        BBA  is one of the most sought bachelor degree p...